I made this video as an announcement for my Monochromasters exhibition in Utrecht in 2020. I didn’t publish it anywhere at the time. It is based on a commercial Chris Burden made in the 1970s. As all works in Monochromasters are based on other artist’s works it made sense to base it on this great artist and his wonderful piece of video art.
It also ties in really nicely with the poster I designed for the exhibition, which starts from a similar concept.
You can see the inspiration in this video of Chris Burden’s commercials (skip to 2:06)